Chris Reid is the founder and CEO of Sortable, an ad tech startup based in Kitchener. Now on his 5th venture, Chris has worked in variety of industries, from educational technology to the consumer web to B2B SaaS. Founded in 2014, Sortable is his first foray into ad tech, and he’s been helping make ads suck less ever since. A seasoned entrepreneur, Chris works with several local startups, mentoring other founders on all aspects of startup life from strategy to fundraising to sales.
An avid yogi, enthusiastic skier, and father of three, Chris holds a Bachelor of Science in Electrical Engineering from University of Waterloo.